All case studies
Google Shopping + Meta + Amazon
[Sample] Ecommerce and Retail: scaling spend without losing margin
[PLACEHOLDER] Rising ad spend month on month with flat contribution profit, and no view of which product groups actually paid back.
Sample data — replace before launch
Results
[PLACEHOLDER] Profitable revenue up 74% at a 2.1× higher ROAS
- Blended ROAS
- [1.6×]
- [3.4×]
- Contribution margin
- [8%]
- [19%]
- Monthly revenue
- [£142k]
- [£247k]
What we did
The approach.
- [PLACEHOLDER] Rebuilt campaign structure around product margin tiers
- [PLACEHOLDER] Cleaned the product feed and fixed conversion value tracking
- [PLACEHOLDER] Shifted budget weekly to the highest-return channel
[PLACEHOLDER NARRATIVE] Describe the margin-based account restructure, the Shopping feed work, the creative testing programme and the cross-channel budget reallocation that produced the change.
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