All case studies

Google Ads + LinkedIn Ads

[Sample] Professional services: higher-value client enquiries

[PLACEHOLDER] Expensive clicks on competitive terms and a fee-earner team frustrated by price-shopper enquiries.

Sample data — replace before launch

Results

[PLACEHOLDER] Average matter value up 58% with 2× more instructions

Instructions / mo
[11]
[23]
Cost per instruction
[£880]
[£410]
Average matter value
[£2.4k]
[£3.8k]

What we did

The approach.

  • [PLACEHOLDER] Campaigns split by service line and matter value
  • [PLACEHOLDER] Call tracking scored by fee-earner qualification
  • [PLACEHOLDER] LinkedIn retargeting for longer decision cycles

[PLACEHOLDER NARRATIVE] Outline the service-line campaign structure, the commercial-intent keyword filtering and the call tracking that tied spend to genuine client value.

Want results like these on your account?

Start with a free ad account review, or book a call and we'll walk through what we'd change first.